Campaign Flow
Last updated
Last updated
a. Click Marketplace on side menu b. Click "+ Add Campaign"
a. Click on the marketplace campaign type you want to run a campaign b. Click "+Next"
Social media campaign
All SNS posts are tracked. (creators need to connect social account to join)
*Selection is available.
Track order/sales from refferal codes
You can select either tracking post or not (run as affiliate campaign)
Track order/sales made from URL
You can select either tracking post or not (run as affiliate campaign)
eCommerce marketplace type
You can select either tracking post or not (run as affiliate campaign)
*Each creators’ commission rate is customizable.
① Advertiser/PIC Settings
Item
Description
Advertiser
The campaign's advertiser
Hubspot
The campaign's Hubspot
Data is updated every an hour.
Sales PIC
The campaign's sales PIC
Influencer Management PIC
The campaign's influencer management PIC
② Campaign Information
Pre-launch date
（Only selection period）
Selection period when you can accept/deny the participation request from influencers.
Campaign Period
Campaign period
Post information which are posted during the period will be updated.
Campaign Country
The country where this campaign takes place
Region
Only influencers belonging to this region can participate in the campaign. Influencers who don't register the region are not allowed to participate.
Campaign Category
This campaign's category
Social Media
This campaign's social media
Influencer's Categories
Only influencers matching the selected categories can participate in the campaign.
Gender
Only influencers matching the selected gender can participate in the campaign.
Age
Only influencers matching the selected age range can participate in the campaign.
Number of Followers
Only influencers matching the selected number of followers can participate in the campaign.
We can choose how to approve influencers:
Auto-approve applicant influencer: any applicant can join without your approval
Manual-approve applicant influencer: influencers need to apply for campaigns first, then you can approve or reject them
In campaigns that need influencers upload multiple posts during campaigns duration, can also choose to enable multi-posting from creators.
③Campaign Details
Item
Description
Campaign Title
Campaign Title
Published to influencers.
Product / Service Information
Information on product / service that you want to appeal on influencers
Published to influencers.
Post Requirements
What the influencers need to include/do for the campaign when they post.
Require draft post submission
Turn on if you want to ask creators submit draft post in advance on AnyCreator and you can approve or reject them. (There is no logic or automated trigger mechanism that AnyTag has checking the actual social media post and the approved draft post. It's just for AM team's workflow.)
Hashtags
At least 3 hashtags are necessary for campaigns where only social media posts are required.
Campaign thumbnail
This image will be shown on AnyCreator as campaign thumbnail.
Posting samples
The image that you want influencers to post, or the example of posts.
Product / Service URL
URL that you want influencers to visit before posting for your campaign.
Campaign material link
Influencer will open this link and download the material used for post.
Please make sure the link is public.
④ Payment Information
Item
Description
Cost per Posting
Amount of revenue an influencer will receive for posting
Cost per Like
Amount of revenue an influencer will receive for per like
Cost per View
Amount of revenue an influencer will receive for per like
Cost ber Share
Amount of revenue an influencer will receive for per view (Retweet for Twitter)
Cost per Comment
Amount of revenue an influencer will receive for per comment
Cost per Follower
Amount of revenue an influencer will receive for per follower
It is calculated based on number of followers at the beginning of campaign.
Maximum Revenue per Influencer
The maximum revenue that one influencer can earn in this campaign.
Margin Rate
The margin rate we extract from the cost advertiser pays to us.
If you don't set it, the margin will be 33% by default.
Ad Agency Margin Rate
The margin rate charged by the advertising agency.
This will be shown on job description page.
This won't be seen by advertiser and influencers.
Budget
This campaign's budget
Billing stops automatically when the campaign goes over the budget.
a. Click on Marketplace on the left side and find your campaign title
b. Click Select Influencers tab after checking the campaign detail
You can sort influencers by keyword, category, partner/talent agency, gender, age, number of followers, engagement rate
c. Select influencers who you want to announce the campaign to or which influencers can't see the campaign on AnyCreator
You can use Force to join Marketplace campaign feature to force a specific creator from AnyTag's Campaign to participate in marketplace campaigns (Upcoming/Ongoing).
Please make sure that you cannot select influencers who you want to announce the campaign to when it is selection campaign. You approve / deny them after they send in a participation request.
d. Click "Approve this Campaign"
Notification will be sent to influencers when the campaign status is upcoming, ongoing, over budget, and finished.
We will send the notifications (including emails/push and in-app notification) to all matching influencers on the day the campaign starts at 8am BKK /10am JP time, so please notice to approve your campaigns before this time.
Email: containing A LIST of started today campaigns (1 email per user)
Push notifications: 1 per each started campaign (not list)
In-app notification: 1 per each started campaign (not list).
a. Click the post content which you want to approve
b. Click Approve
After your campaigns finished, please don't forget to change post status to "Approved" by the 5th of each subsequent calendar month since payment requests cannot be processed in time unless the post status is changed to approved.
