Campaign Flow
1. Create Campaign
a. Click Marketplace on side menu b. Click "+ Add Campaign"
2. Select campaign type
a. Click on the marketplace campaign type you want to run a campaign b. Click "+Next"
Social media campaign
All SNS posts are tracked. (creators need to connect social account to join)
*Selection is available.
Track order/sales from refferal codes
You can select either tracking post or not (run as affiliate campaign)
Track order/sales made from URL
You can select either tracking post or not (run as affiliate campaign)
eCommerce marketplace type
You can select either tracking post or not (run as affiliate campaign)
*Each creators’ commission rate is customizable.
3 . Enter Campaign Details
â‘ Advertiser/PIC Settings
Item
Description
Advertiser
The campaign's advertiser
Hubspot
The campaign's Hubspot
Data is updated every an hour.
Sales PIC
The campaign's sales PIC
Influencer Management PIC
The campaign's influencer management PIC
â‘¡ Campaign Information
Pre-launch date
（Only selection period）
Selection period when you can accept/deny the participation request from influencers.
Campaign Period
Campaign period
Post information which are posted during the period will be updated.
Campaign Country
The country where this campaign takes place
Region
Only influencers belonging to this region can participate in the campaign. Influencers who don't register the region are not allowed to participate.
Campaign Category
This campaign's category
Social Media
This campaign's social media
Influencer's Categories
Only influencers matching the selected categories can participate in the campaign.
Gender
Only influencers matching the selected gender can participate in the campaign.
Age
Only influencers matching the selected age range can participate in the campaign.
Number of Followers
Only influencers matching the selected number of followers can participate in the campaign.
We can choose how to approve influencers:
Auto-approve applicant influencer: any applicant can join without your approval
Manual-approve applicant influencer: influencers need to apply for campaigns first, then you can approve or reject them
In campaigns that need influencers upload multiple posts during campaigns duration, you can also choose to enable multi-posting from creators.
We can decide whether your campaigns are, this feature lets you choose whether to make your campaign a Closed Campaign, limiting participation to a select audience, deal for private events or exclusive initiatives:
Normal campaign: the campaign will be open to ALL influencers, including newly signed-up accounts.
Closed campaign: the campaign will be invisible from influencers who newly signed up on AnyCreator after the campaign's creation .
â‘¢Campaign Details
Item
Description
Campaign Title
Campaign Title
Published to influencers.
Product / Service Information
Information on product / service that you want to appeal on influencers
Published to influencers.
Post Requirements
What the influencers need to include/do for the campaign when they post.
Require draft post submission
Turn on if you want to ask creators submit draft post in advance on AnyCreator and you can approve or reject them. (There is no logic or automated trigger mechanism that AnyTag has checking the actual social media post and the approved draft post. It's just for AM team's workflow.)
Hashtags
At least 3 hashtags are necessary for campaigns where only social media posts are required.
Campaign thumbnail
This image will be shown on AnyCreator as campaign thumbnail.
Posting samples
The image that you want influencers to post, or the example of posts.
Product / Service URL
URL that you want influencers to visit before posting for your campaign.
Campaign material link
Influencer will open this link and download the material used for post.
Please make sure the link is public.
â‘£ Payment Information
Item
Description
Cost per Posting
Amount of revenue an influencer will receive for posting
Cost per Like
Amount of revenue an influencer will receive for per like
Cost per View
Amount of revenue an influencer will receive for per like
Cost ber Share
Amount of revenue an influencer will receive for per view (Retweet for Twitter)
Cost per Comment
Amount of revenue an influencer will receive for per comment
Cost per Follower
Amount of revenue an influencer will receive for per follower
It is calculated based on number of followers at the beginning of campaign.
Maximum Revenue per Influencer
The maximum revenue that one influencer can earn in this campaign.
Margin Rate
The margin rate we extract from the cost advertiser pays to us.
If you don't set it, the margin will be 33% by default.
Ad Agency Margin Rate
The margin rate charged by the advertising agency.
This will be shown on job description page.
This won't be seen by advertiser and influencers.
Budget
This campaign's budget
Billing stops automatically when the campaign goes over the budget.
3. Approve Campaign and select influencers
a. Click on Marketplace on the left side and find your campaign title
b. Click Select Influencers tab after checking the campaign detail
c. Select influencers who you want to announce the campaign to or which influencers will not be able to see the campaign on AnyCreator.
You can use Force to join Marketplace campaign feature to force a specific creator from AnyTag's Campaign to participate in marketplace campaigns (applied for Upcoming/Ongoing).
d. Click "Approve this Campaign"
Notification will be sent to influencers when campaign status is upcoming, ongoing, over budget, and finished.
4. Check the post after the campaign starts
5. Change status to "Approved" after campaign.
a. Click the post content which you want to approve
b. Click Approve
After your campaigns conclude, please ensure that the post status is updated to "Approved" by 0:00 SGT on the 5th of the following month. This is necessary to process payment requests on time, as payments cannot be initiated unless the post status is set to "Approved."
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