Report

This page will help you get familiar with data performance on the Reports section in Maketplace campaigns.

Marketplace Report tables differ according to campaign type:

Social media campaign

Summary Performance:

Item	Description
Total Post	The total number of posts in the campaign
Cost	The total cost paid by advertiser
Engagement	The sum of Like, Comment, and Share
Engagement Rate	The number of Engagement devided by followers
Reaction	The total number of Like
Comment	The total number of Comment

Summary View mode:

This Summary view mode will list 4 posts that hold the most significant numbers in term of Engagement Rate Avg/ Reach Rate Avg/Share Rate Avg:

Items	Description
Engagement Rate Avg	The total number of Engagement rate/Total posts
Reach Rate Avg	The total number of Reach rate/Total posts
Share Rate Avg	The total number of Share rate/Total posts

Details View mode:

Performance Chart:

Performance Dashboard:

Select data you want to check using the sort button:

API shows the latest data.

How Social Media campaigns on Facebook retrieve posts data:

• Post data can be retrieved after influencers insert their post URLs via AnyCreator

• Please refer this video for How influencer input theirr post URL on AnyCreator

The metrics will be retrieved via Data365 at the frequency here.

You can also switch the Dashboard into Day Segment:

On dashoboard, you can:

• Know each metric's definition by holding your mouse on ? symbol on dashboard

• Arrange the data on dashboard in ascending/descending by clicking on ▲/▼

Referral code/ URL Tracking campaign

(without creator posts tracking)

Item	Description
Total Participants	The total number of influencers joined the campaign
Clicks	The total number of clicks
Conversions	The total number of conversion
CVR	Conversion Rate: Conversions/Clicks
Store Sale	The total sale amount
Cost	The amount that Advertiser pays to AnyMind (Store sale * Commission rate)
Influencer Cost	The amount that AnyMind pays to influencers (Cost*Influencer Commission Rate)
Gross Profit	The amount that AnyMind recieve after paying to influencers (Cost - Influencer cost)

You can view the data on dashoboard in ascending/descending by clicking on Show by influencer

eCommerce marketplace type campaign

(without creator posts tracking)

Download Report: