Report
This page will help you get familiar with data performance on the Reports section in Maketplace campaigns.
Marketplace Report tables differ according to campaign type:
Social media campaign
Summary Performance:
| Item | Description |
|---|---|
Total Post | The total number of posts in the campaign |
Cost | The total cost paid by advertiser |
Engagement | The sum of Like, Comment, and Share |
Engagement Rate | The number of Engagement devided by followers |
Reaction | The total number of Like |
Comment | The total number of Comment |
Summary View mode:
This Summary view mode will list 4 posts that hold the most significant numbers in term of Engagement Rate Avg/ Reach Rate Avg/Share Rate Avg:
| Items | Description |
|---|---|
Engagement Rate Avg | The total number of Engagement rate/Total posts |
Reach Rate Avg | The total number of Reach rate/Total posts |
Share Rate Avg | The total number of Share rate/Total posts |
Details View mode:
Performance Chart:
Performance Dashboard:
Select data you want to check using the sort button:
API shows the latest data.
How Social Media campaigns on Facebook retrieve posts data:
Post data can be retrieved after influencers insert their post URLs via AnyCreator
The metrics will be retrieved via Data365 at the frequency here.
You can also switch the Dashboard into Day Segment:
On dashoboard, you can:
Know each metric's definition by holding your mouse on ? symbol on dashboard
Arrange the data on dashboard in ascending/descending by clicking on ▲/▼
Referral code/ URL Tracking campaign
(without creator posts tracking)
| Item | Description |
|---|---|
Total Participants | The total number of influencers joined the campaign |
Clicks | The total number of clicks |
Conversions | The total number of conversion |
CVR | Conversion Rate: Conversions/Clicks |
Store Sale | The total sale amount |
Cost | The amount that Advertiser pays to AnyMind (Store sale * Commission rate) |
Influencer Cost | The amount that AnyMind pays to influencers (Cost*Influencer Commission Rate) |
Gross Profit | The amount that AnyMind recieve after paying to influencers (Cost - Influencer cost) |
You can view the data on dashoboard in ascending/descending by clicking on Show by influencer
eCommerce marketplace type campaign
(without creator posts tracking)
Download Report:
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