> For the complete documentation index, see [llms.txt](https://anymind-group.gitbook.io/english-1/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://anymind-group.gitbook.io/english-1/kyanpn/engjimento/kyanpnwosuru.md).

# Engagement campaign workflow

<figure><img src="/files/wDq1FiYAkJP2og8zmFWZ" alt=""><figcaption></figcaption></figure>

## 1.　Create Campaign

<figure><img src="/files/bKvGaUDEiBNwTCR06ejv" alt=""><figcaption></figcaption></figure>

a. Click "Engagement" on the left navigation bar.\
b. Click "+ Add Campaign"

## 2. Enter Campaign Details

#### 1. Campaign Information

<figure><img src="/files/9DEVs8ruYAyvpx0JiOGa" alt=""><figcaption></figcaption></figure>

| Terminology               | Description                                                                                                                                                          |
| ------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Advertiser                | The advertiser for this campaign. User accounts related to this advertiser can see related campaign reports.                                                         |
| Hubspot Deal              | <p>This campaign's Hubspot details.</p><p>Search by Deal name or Deal ID.<br>Multiple Hubspots can be added.</p>                                                     |
| Sales PIC                 | This campaign's AnyMind sales PIC.                                                                                                                                   |
| Influencer Management PIC | This campaign's influencer management PIC.                                                                                                                           |
| Campaign Title            | <p>This campaign’s title.</p><p>This title will be shown to influencers on AnyCreator.</p>                                                                           |
| Campaign Duration         | <p>Campaign period</p><p>Influencers’ posts  published during the campaign period will be updated.</p>                                                               |
| Campaign Country          | The country where this campaign will run.                                                                                                                            |
| Campaign Category         | This campaign's category.                                                                                                                                            |
| Campaign Objective        | This campaign's objectives.                                                                                                                                          |
| Budget                    | <p>This campaign's budget.</p><p>It is not shown on AnyCreator.</p>                                                                                                  |
| Ad Agency Margin Rate     | <p>The margin rate charged by the advertising agency. </p><p>This will be shown on job description page.</p><p>This won't be seen by advertiser and influencers.</p> |
| Campaign Thumbnail        | This image will be shown on AnyCreator.                                                                                                                              |
| Posting samples           | The image that influencers can use as examples of posts.                                                                                                             |

**2. Casting Information**

<figure><img src="/files/g6wTKZTdlZwANTu739ft" alt=""><figcaption></figcaption></figure>

| Terminology           | Description                                                                                                                           |
| --------------------- | ------------------------------------------------------------------------------------------------------------------------------------- |
| Social Media          | Select the social media platform for this campaign. You may select more than one social media platform.                               |
| Number of Influencers | The number of influencers participating in this campaign.                                                                             |
| Post Requirements     | <p>What the influencers need to include/do for the campaign when they post. </p><p>This can also be edited on the proposal page. </p> |

**3.**  [**Tracking**](https://anymind-group.gitbook.io/english-1/kyanpn/tracking/tracking-engagement)&#x20;

{% hint style="info" %}
Turn on and enter URL if you want to measure clicks and conversions.

Follow the instruction in the [**Tracking**](https://anymind-group.gitbook.io/english-1/kyanpn/tracking/tracking-engagement) page for more details.
{% endhint %}

<figure><img src="/files/Bd8qRRok3fNnddwZSjqU" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/8bWYJexE7EbygAxxhxpj" alt=""><figcaption></figcaption></figure>

## 3.　Select Influencers

Click `Select Influencers`, and choose influencers whom you want to ask to participate in this campaign.

<figure><img src="/files/rt8LBrer1zEcte3ul4Xx" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
You can filter by SNS, past campaigns, post content, package, gender, country, influencer attributes, and performance to find the best influencers for your campaign.
{% endhint %}

<figure><img src="/files/oMUAsjGebR5jRWi2ZQ0n" alt=""><figcaption></figcaption></figure>

## 4.　Enter Budget for influencers

a. Click `Proposal` tab.

b. Click `Edit Budget`.

c. Enter budget for each influencer.

<figure><img src="/files/trdtcfKqjGye8m9usu1r" alt=""><figcaption></figcaption></figure>

{% hint style="warning" %}
You can edit the budget or influencer costs even while your engagement campaign is ongoing, as long as the influencers have not yet made any effective posts.
{% endhint %}

| Terminology     | Description                                                                        |
| --------------- | ---------------------------------------------------------------------------------- |
| Budget          | <p>The budget for this influencer</p><p>This won't be seen by the influencer.</p>  |
| Influencer Cost | <p>The net cost for this influencer</p><p>This will be seen by the influencer.</p> |
| Profit          | <p>The AnyTag profit for this influencer<br>This won't be seen by influencer.</p>  |

## 5.　Publish the Proposal

Click `Publish Proposal`

<figure><img src="/files/SHpxDcGTKkSsiVUjfDbN" alt=""><figcaption></figcaption></figure>

{% hint style="danger" %}
It cannot be deleted once published
{% endhint %}

## 6.　Approve the Proposal

Click `Approve Proposal` on proposal tab after you check the proposal.

<figure><img src="/files/LV7pRIfUwZgCKs54K5bu" alt=""><figcaption></figcaption></figure>

{% content-ref url="/pages/pmaJgYbF2Rg14hrYyGJ7" %}
[How do I delete the selected influencers for an Engagement campaign?](/english-1/faq/kyanpn/engjimento/how-do-i-delete-the-selected-influencers-for-an-engagement-campaign.md)
{% endcontent-ref %}

## 7. Add Draft Post

a. Click `Add Post` on post tab

<figure><img src="/files/IgZ56nLaoJ0IR3KnuhrF" alt=""><figcaption></figcaption></figure>

b. Enter the post details and click on `Save`.

<figure><img src="/files/TIUlMDI60bdAMeaRwxTf" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
You can edit it via \[•••] button next to post content.
{% endhint %}

| Terminology                                                                                            | Description                                                                                                                                                                                               |
| ------------------------------------------------------------------------------------------------------ | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Influencer                                                                                             | The name of the influencer who has agreed to participate in the campaign                                                                                                                                  |
| Select Social Account                                                                                  | Social Account which is used for this campaign.                                                                                                                                                           |
| Post URL                                                                                               | <p>Post URL used to get the post data.<br>Please enter post URL for getting the post data if influencers don't register AnyCreator.</p>                                                                   |
| Plan Date of Post                                                                                      | The date on which you expect the influencer to post.                                                                                                                                                      |
| Contents                                                                                               | <p>This is the content that the influencer should include in their post.</p><p>Please ensure that the content is correct. The influencer tend to post identical posts on their social media platform.</p> |
| Media File                                                                                             | The image you want the influencer to post, or example of post.                                                                                                                                            |
| [Insight Upload](/english-1/kyanpn/engjimento/kyanpnwosuru/auto-workflow-by-ocr-step-by-step-guide.md) | Post insight images can be added. This can be added to posts that already have an effective status.                                                                                                       |

## 8. Approve the Draft Post

a. Click the post that you would like to approve on the Post tab\
b. Click `Approve`\
※Please click `Reject` and do enter the reason for rejection. This will be recorded in the history of the post.

<figure><img src="/files/g0dQSKuq0p0b6mleEq67" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Once posts are approved, their status will automatically change to "Ready to Post" and will then begin fetching.
{% endhint %}

{% content-ref url="/pages/F5Y6207oG9kKPGLkpqle" %}
[Automatically Fetched Post Data via API](/english-1/kyanpn/engjimento/automatically-fetched-post-data-via-api.md)
{% endcontent-ref %}

{% hint style="danger" %}
For TikTok posts or any posts whose status cannot change automatically, please submit a request through [Engagement Campaign Support](https://docs.google.com/spreadsheets/d/18_F1pt08oY44gOu3tbllNYoNqELg2Z8tpRUKB7fD2n4/edit?usp=sharing)
{% endhint %}

## 9. Don't forget to change effective posts to "Approved" manually after the campaign is over.

a. Click checkbox next to the influencer name.

b. Click `Approved`

![](/files/Iuodwb4S928fwqwLkfko)

<figure><img src="/files/k0YrwMqi6WiePEcvbnje" alt=""><figcaption></figcaption></figure>

{% content-ref url="/pages/-Mgnw7etgcl14Bjdb2C8" %}
[Post Status](/english-1/kyanpn/engjimento/suttasu.md)
{% endcontent-ref %}