Integrating TikTok Ads

*For attributing to TikTok Shop store and Products only*

Linking your TikTok Ads account with AnyX will allow AnyX's store reports to take into account the daily ad spend from campaigns and return on ad spends (ROAs) alongside other store related data automatically, synced with product sales.

After linking the account, it may take some time before the actual data is imported. Kindly wait for the status to change from to indicating that it's completed

Note

AnyX considers the "Total Billing Value" of campaigns driving sales from TikTok Ads as the "Revenue via Ads" metric in the Analytics reports.

Connecting your TikTok Ads account

1. In a Single store view mode - go to Integrations and press the Add button in the Advertisement section.

If you have multiple stores connected and are in "View with all stores" mode - you will have to navigate to the Store's settings page by clicking on Account > Stores > Clicking on the name of the Store in the table:

1. Select TikTok Ads

1. Press the Connect button

1. You will be redirected to a TikTok for business sign-in page. Sign in with your TikTok for business account.

1. Provide AnyX with the necessary permissions and allow access.

1. You will be redirected back to AnyX where you will you will then decide on which Tik Tok Ads account you want to link and attribute the data to the TikTok Shop connected to this store on AnyX. Press the save button to complete:

Once done, your Analytics reports when reviewing TikTok Shop data will take into account the sessions, total ad spend and revenue via ads, and calculate return on ad spend - based on connected data from this TikTok Ads account.

Mapping Ad Groups / Ad Sets to Sales Channels & Products