# What is Instagram Business/Creator Account?

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**Business Account is...**

 Business account is an account for companies that can use tools to help them manage their Instagram account.
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{% hint style="info" %}
**Creator Account is...**

Creator account is an account that a celebrity or famous person has registered with a specific company or brand to promote their products or services.
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### What you can do with both business and creator accounts 

・Analyze what kind of users are paying attention to you through the Insights function, including the number of reach. \
・You can create and post ads. \
・By entering the content to be posted and selecting photos in advance, you can schedule posts for the desired time and date.

### What you can do with a business account 

・You can set up buttons for "Call", "Email", "Directions", and "Make a Reservation". \
・The shopping function can be used (it is possible to put a link to the sales site on the posted image)

### What you can do only with a creator account

・You can set up "Phone" and "Email" buttons. \
・Separate DMs for work and private.