# Can my influencers join campaigns without connecting their social accounts?

Yes! Influencers can now join eligible Marketplace campaigns **without connecting their social media (SNS) accounts** on AnyCreator.

### 1. Overview

Influencers are encouraged to connect their social media (SNS) accounts to AnyTag for automated eligibility checks and performance tracking. However, for eligible campaigns, influencers may participate **without connecting their SNS accounts** by submitting public profile and post links.

This approach:

* Reduces technical friction during application
* Expands the available influencer pool
* Still supports campaign tracking and payment

SNS connection remains recommended, but is **not mandatory** for eligible campaigns.

<figure><img src="/files/HPgxIUu9KssPn0kh81tQ" alt=""><figcaption></figcaption></figure>

### 2. How the Application Flow Works?

#### Step 1: Influencer applies to the campaign with skipping SNS account connection

When an influencer applies without connecting an SNS account:

* The influencer submits a **public SNS profile link**
* The system performs **automatic initial eligibility checks** using publicly available data

<figure><img src="/files/NcdOzNIkY8JHw3ZuouGl" alt=""><figcaption></figcaption></figure>

AnyTag system will then:

* Internally register the submitted profile as a non-signup account on AnyTag
* Fetch publicly available metrics (such as follower count and engagement)

#### Step 2: Application Review & Approval

For influencers who do not connect SNS:

* Applications that do not meet minimum requirements may be **automatically** rejected
* Other applications require **manual review** by the campaign owner or internal team.

{% hint style="info" %}
You can review and approve influencer applications in  **Applicant Influencers** tab.
{% endhint %}

### 3. Posting & Submission Requirements

Once approved, influencers follow the standard campaign execution flow with one key difference: **manual post URL submission is required**.

* Influencers publish content on the social platform within the campaign period
* Influencers must manually submit the **post link** via **AnyCreator** application.

<figure><img src="/files/nsVxa9mDIKpvHosMFuwd" alt=""><figcaption></figcaption></figure>

### 4. Performance Tracking & Reporting

Even without SNS connection:

* Submitted post links are verified by the system
* Performance data is collected via scraping or available APIs
* Metrics are refreshed up to **4 times per day**

{% hint style="info" %}
Tracking accuracy depends on post visibility and platform limitations.
{% endhint %}

### 5. When Are Screenshots Required?

By default, influencers only need to submit a **post link**.

Screenshots are required for **view-based campaigns** on platforms where views cannot be reliably fetched automatically.

#### \* Supported Platforms & Metrics Tracking

This section explains which metrics can be tracked automatically and when **manual screenshot submission** is required.

#### **Facebook**

| Metric            | Tracking Method         |
| ----------------- | ----------------------- |
| Cost per posting  | No API required         |
| Cost per reaction | Automatically fetched   |
| Cost per share    | Automatically fetched   |
| Cost per comment  | Automatically fetched   |
| Cost per view     | **Screenshot required** |

#### **Instagram (Feed / Reels)**

| Metric           | Tracking Method       |
| ---------------- | --------------------- |
| Cost per posting | No API required       |
| Cost per like    | Automatically fetched |
| Cost per view    | Automatically fetched |
| Cost per comment | Automatically fetched |

#### **Instagram Story**

| Metric           | Tracking Method         |
| ---------------- | ----------------------- |
| Cost per posting | No API required         |
| Cost per comment | Automatically fetched   |
| Cost per view    | **Screenshot required** |

#### **YouTube**

| Metric           | Tracking Method       |
| ---------------- | --------------------- |
| Cost per posting | No API required       |
| Cost per like    | Automatically fetched |
| Cost per view    | Automatically fetched |
| Cost per share   | Automatically fetched |
| Cost per comment | Automatically fetched |

#### **X (Twitter)**

| Metric           | Tracking Method         |
| ---------------- | ----------------------- |
| Cost per posting | No API required         |
| Cost per like    | Automatically fetched   |
| Cost per share   | Automatically fetched   |
| Cost per comment | Automatically fetched   |
| Cost per view    | **Screenshot required** |

#### **TikTok**

| Metric           | Tracking Method       |
| ---------------- | --------------------- |
| Cost per posting | No API required       |
| Cost per like    | Automatically fetched |
| Cost per view    | Automatically fetched |
| Cost per share   | Automatically fetched |
| Cost per comment | Automatically fetched |


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